Whether or not you saw the movie, loved the movie, or never want to hear the word Barbie ever again - it’s clear that the marketing strategy for the Barbie movie will continue to be analyzed for years to come. Below are three lessons we can learn from what has probably been the most successful mass marketing campaign in decades.
Three things Barbie taught us about marketing
Three things Barbie taught us about marketing…
Three things Barbie taught us about marketing
Whether or not you saw the movie, loved the movie, or never want to hear the word Barbie ever again - it’s clear that the marketing strategy for the Barbie movie will continue to be analyzed for years to come. Below are three lessons we can learn from what has probably been the most successful mass marketing campaign in decades.